---
title: "Alternatives to Apollo, ZoomInfo, Clay, Lusha, Wiza"
description: "Alternatives to Apollo, ZoomInfo, Clay, Lusha and Wiza: what each one costs, how credits work, and which fits AI agents and APIs."
canonical: https://www.leadsets.ai/alternatives
updated: 2026-11-09
---

# Alternatives, with the trade-offs.

Looking to switch? Each page lists realistic alternatives with published pricing and when each one is the right choice.

- [Apollo alternatives for B2B data, enrichment and AI agents](https://www.leadsets.ai/alternatives/apollo): Apollo alternatives compared: Leadsets, Clay, Lusha, Wiza and ZoomInfo. Pricing models, starting prices, API and MCP access, phone data and who each suits.
- [Clay alternatives for B2B data, enrichment and AI agents](https://www.leadsets.ai/alternatives/clay): Clay alternatives compared: Leadsets, Apollo, Lusha, Wiza and ZoomInfo, with published prices, API and MCP access, and who each one suits.
- [Lusha alternatives for B2B contact data, compared](https://www.leadsets.ai/alternatives/lusha): Lusha alternatives compared: Apollo, ZoomInfo, Wiza, Clay and Leadsets, with pricing, credit models, phone data and API and MCP access.
- [Wiza alternatives: five tools compared by fit and pricing](https://www.leadsets.ai/alternatives/wiza): Five Wiza alternatives compared on pricing, phone numbers, email verification, API and MCP access, with who each tool fits and where Wiza still wins.
- [ZoomInfo alternatives compared by price, data and agent access](https://www.leadsets.ai/alternatives/zoominfo): Compare ZoomInfo alternatives: Apollo, Lusha, Wiza, Clay and Leadsets. Published prices, phone data, API and MCP access, and who each one suits.

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