---
title: "Wiza alternatives: Apollo, Lusha, Clay, ZoomInfo, Leadsets"
description: "Five Wiza alternatives compared on pricing, phone numbers, email verification, API and MCP access, with who each tool fits and where Wiza still wins."
canonical: https://www.leadsets.ai/alternatives/wiza
updated: 2026-11-09
---

# Wiza alternatives: five tools compared by fit and pricing

The main Wiza alternatives are Apollo, Lusha, ZoomInfo, Clay and Leadsets. Apollo and Lusha suit teams that want emails and phone numbers on a credit plan with a free tier. ZoomInfo suits larger teams buying a full intelligence platform. Clay suits builders combining many data providers. Leadsets suits AI agents that need search, verified work emails and scraping for a flat monthly price, without phone numbers.

| Tool | Best for | Starting price | Pricing model | Phone numbers | API / MCP |
| --- | --- | --- | --- | --- | --- |
| **Leadsets** | AI agents and GTM engineers needing search, verified emails and scraping | Free 1,000 records once; Solo **$29/mo** | Flat monthly, fair-use limits, no credits | Not yet | REST API + remote MCP (`mcp.leadsets.ai`) |
| **Apollo** | Teams wanting a database plus sequencing and a dialer | Free 100 credits/seat/mo; Basic $59/seat/mo monthly ($49 annual) | Per-seat credits, expire each cycle | Yes, 5 credits each | REST API + MCP on all plans incl. Free |
| **Lusha** | Small teams revealing emails and phones from an extension | Free up to 40 credits/mo; Starter $49.90/mo monthly ($37.45 annual) | Credits, min 1 per request | Yes, 5 credits each | API key on every plan + MCP |
| **Clay** | Builders combining many providers in tables | Free 500 actions + 100 data credits/mo; Launch $185/mo monthly ($167 annual) | Actions plus data credits | Yes, from Launch | Public API, HTTP column from Growth, MCP |
| **ZoomInfo** | Larger teams buying a full GTM platform | Platform not published; GTM.ai Free 1,000 data credits | Custom contracts; GTM.ai pay as you go | Yes; mobile on GTM.ai Enterprise | Data API + MCP (licence required) |

## Why people look for Wiza alternatives

Wiza finds and verifies work emails, personal emails and mobile phone numbers through a web app, a Chrome extension, CSV and CRM import, an API and an MCP server. Wiza says it has 850M+ contacts and claims 99%+ deliverability. Plenty of teams are happy with it. Based on Wiza's own pricing and help pages, the reasons people look elsewhere are mostly about packaging:

- **Per-user pricing.** Starter is $49 per user per month (monthly only). Email is $99 per user per month billed monthly or $83 billed annually. Email + Phone is $199 per user per month billed monthly or $166 billed annually. Cost grows with headcount.
- **Caps on "unlimited".** Wiza says annual unlimited plans cap bulk list exports at 2,500 export credits per month (each person in a bulk list uses one, found or not) and limit reveals to 500 per 24 hours and 50 per 5 minutes.
- **Overage and rollover.** Monthly plans bill overage automatically ($0.15 per valid email, $0.35 per phone), and credits do not roll over.
- **LinkedIn bulk export change.** Wiza says bulk export from LinkedIn, Sales Navigator and Recruiter search pages was removed on August 19, 2026. The extension now works on individual profiles.
- **API access.** The pricing page lists API access on the custom Team plan, although one-off API credits can be bought at $0.025 per credit with a 2,000-credit ($50) minimum.

Third-party reviews, several written by competitors, mention price, limited credits and some inaccurate data. G2 lists Wiza at 4.5/5 from 1,299 reviews (third-party, checked 2026-11-09). For the full plan breakdown, see [Wiza pricing](https://www.leadsets.ai/answers/wiza-pricing).

## How we compared

Every fact about another company comes from its public pages, checked on 2026-11-09. We compared starting price, pricing model, phone numbers, email verification, API and MCP access, and compliance. Vendor claims are attributed, and third-party figures are labelled. Leadsets is our product, so we say plainly where another tool fits better.

## The alternatives, one by one

### Leadsets

Leadsets is a B2B data API and remote MCP server for AI agents. Eight tools cover people and company search, enrichment, email verification, homepage scraping and careers-page scraping. Pricing is flat: Solo $29, Pro $99, Team $399 and Max $999 a month, with no credits and visible fair-use limits per five hours and per week. Free is 1,000 records once, no card. Emails are labelled verified, catch-all, unknown or invalid, and uncertain results are never rounded up to valid (see [what a catch-all email is](https://www.leadsets.ai/answers/what-is-a-catch-all-email)). US personal emails are included on paid plans. Limits: no phone numbers yet, no Chrome extension, and SOC 2 Type I is planned for Q3 2027, not done. Compare in detail on [Leadsets vs Wiza](https://www.leadsets.ai/vs/wiza).

### Apollo

Apollo combines a contact and company database with sequencing, a dialer and deal tools. Apollo says it has 240M+ contacts and claims 98% email accuracy. Free gives 100 credits per seat per month; Basic is $59 per seat per month billed monthly or $49 billed annually. A phone number costs 5 credits, and unused credits expire each cycle. Apollo offers an official MCP server on every plan including Free, and says it is SOC 2 Type II and ISO 27001 certified. It suits teams that want data and outreach in one platform. See [Wiza vs Apollo](https://www.leadsets.ai/compare/wiza-vs-apollo).

### Lusha

Lusha sells emails, phone numbers and firmographics through a web app, extension, CRM integrations, an API and an MCP server. Lusha says it has 515M+ verified contacts and claims 86% global phone accuracy; third-party reviews estimate email accuracy lower, around 75 to 81%. Free gives up to 40 credits a month; Starter is $49.90 a month billed monthly or $37.45 billed annually. A phone costs 5 credits, and at least 1 credit is charged per request even with no data. Lusha lists SOC 2 Type II and several ISO certifications. It suits small teams who reveal contacts one at a time.

### Clay

Clay is an enrichment and workflow platform that runs waterfalls across many providers in spreadsheet-style tables. Clay says it aggregates 50+ built-in providers (150+ on other pages), including Wiza itself. Free gives 500 actions and 100 data credits a month; Launch is $185 a month billed monthly or $167 billed annually, and adds phone enrichment. Clay has an official MCP and says it completed a SOC 2 Type 2 audit. It suits GTM engineers who want a visual workflow builder and multiple sources.

### ZoomInfo

ZoomInfo sells a large contact and company database plus intent data and GTM software. ZoomInfo says it has 410M+ contact profiles and 135M+ direct dials. Platform pricing is not published; Vendr reports a third-party median of $33,500 a year. GTM.ai by ZoomInfo offers a free tier with 1,000 data credits and 1,000 AI credits at signup (expiring after 12 months) and pay-as-you-go top-ups from $20. Its MCP server requires a ZoomInfo licence. It suits larger teams that need an established database, intent and enterprise compliance.

## Example: replacing a LinkedIn export workflow

Maya Chen runs RevOps at Northwind Analytics (northwind.co). Her team used Wiza to bulk export Sales Navigator searches, which Wiza says it stopped supporting on search pages in August 2026. She now wants Claude to build a weekly list of 200 heads of RevOps at 50 to 200 person SaaS companies like Stackfold and Parcelry.

With Leadsets, she adds the MCP server ([setup guide](https://www.leadsets.ai/docs/mcp)) and asks in plain language. Claude calls `search_people`, `enrich_person` and `verify_email`. On Solo, 200 people fit inside the 500 search records and 1,000 enrichments per five hours, and catch-alls come back labelled separately. If her reps also run call blocks and need mobile numbers, Apollo, Lusha or Wiza itself would fit better, because Leadsets has no phone data.

## When Wiza is still the right choice

Stay with Wiza if you work from individual LinkedIn profiles in the browser, need mobile numbers alongside emails, or prefer being charged only for valid emails (Wiza says risky emails are free). Wiza also has an MCP server and a trust center listing SOC 2 Type 2 documentation on request.

## How to choose

- **Phone numbers matter:** Apollo, Lusha, ZoomInfo or Clay.
- **Data plus sequencing in one app:** Apollo.
- **Many providers and a visual builder:** Clay.
- **Enterprise database, intent and certifications today:** ZoomInfo.
- **An agent doing search, verification and scraping on a flat bill:** Leadsets.

For more options, see [email finder tools](https://www.leadsets.ai/best/email-finder-tools).

## Questions and answers

### What is the cheapest Wiza alternative?

It depends on volume and whether you need phones. Among paid entry plans, Leadsets Solo is $29 a month flat, Lusha Starter is $37.45 a month billed annually ($49.90 monthly) and Apollo Basic is $49 per seat a month billed annually. Apollo, Lusha, Clay, ZoomInfo GTM.ai and Leadsets all have free tiers.

### Which Wiza alternatives include phone numbers?

Apollo and Lusha include phone numbers at 5 credits each, Clay offers phone enrichment from its Launch plan, and ZoomInfo says it has 135M+ direct dials, with mobile data on GTM.ai Enterprise. Leadsets does not offer phone numbers yet.

### Can Wiza still export Sales Navigator lists?

Wiza says bulk export from LinkedIn, Sales Navigator and Recruiter search pages was removed on August 19, 2026. Its Chrome extension now works on individual profiles, and Wiza Prospect, CSV import and the API remain available.

### Do Wiza alternatives work with Claude or ChatGPT?

Yes. Apollo, Lusha, Clay and ZoomInfo all publish official MCP servers, though ZoomInfo's requires a licence and Clay does not publish plan availability. Leadsets is a remote MCP server at mcp.leadsets.ai that works with Claude, ChatGPT, Cursor and any MCP client.

### How does Wiza pricing compare to Apollo?

Wiza Starter is $49 per user per month, monthly only, with 100 valid emails and 100 phone numbers a month. Apollo Basic is $59 per seat per month billed monthly with 5,000 credits per seat, where an email costs 1 credit and a phone 5.

### Is Wiza data available inside Clay?

Clay lists Wiza among the data providers it aggregates, alongside Apollo, ZoomInfo, Lusha and others. That lets Clay users include Wiza in a waterfall without a separate Wiza workflow, using Clay data credits or their own API key.

## Sources (checked 2026-11-09)

- [Wiza pricing](https://wiza.co/pricing)
- [Wiza plan limits](https://help.wiza.co/en/articles/12315280-wiza-plan-limits-emails-phones-and-export-credits)
- [Wiza Chrome extension changes](https://help.wiza.co/en/articles/16500453-update-changes-to-chrome-extension-for-linkedin-sales-navigator-and-recruiter)
- [Wiza API credits](https://docs.wiza.co/account-access/purchasing-api-credits.md)
- [Wiza valid and risky emails](https://help.wiza.co/en/articles/2978417-what-does-valid-and-risky-mean)
- [Wiza MCP](https://wiza.co/mcp)
- [Wiza trust center](https://trust.wiza.co/)
- [Wiza on G2](https://www.g2.com/products/wiza/reviews)
- [Apollo pricing](https://www.apollo.io/pricing)
- [Apollo MCP](https://www.apollo.io/product/mcp)
- [Apollo B2B data](https://www.apollo.io/product/b2b-data)
- [Lusha pricing](https://www.lusha.com/pricing/)
- [Lusha data](https://www.lusha.com/data/)
- [Lusha MCP docs](https://docs.lusha.com/mcp)
- [Clay pricing](https://www.clay.com/pricing)
- [Clay MCP guide](https://www.clay.com/guides/clay-mcp)
- [Clay SOC 2 announcement](https://www.clay.com/blog/clay-is-soc-2-type-2-compliant)
- [ZoomInfo pricing](https://www.zoominfo.com/pricing)
- [GTM.ai by ZoomInfo pricing](https://gtm.ai/pricing)
- [Vendr ZoomInfo pricing data (third-party)](https://www.vendr.com/marketplace/zoominfo)

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Leadsets · https://www.leadsets.ai · Site index: https://www.leadsets.ai/llms.txt