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Cold email templates for B2B sales: 10 with examples
Ten B2B cold email templates for first touches, triggers, hiring signals, follow-ups and breakups, with subject lines and when to use each.
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Questions and answers
What does the Leadsets blog write about?
The Leadsets blog publishes real runs with real numbers, grouped into demos, signals, benchmarks, skills, email and building in public. The featured demo shows Claude finding 100 SaaS sales leaders from one prompt, including every tool call, what it cost and what the team would fix. To see the tools those runs use, read about Leadsets for AI agents.
Has Leadsets published a work email accuracy benchmark?
Yes. The post "We compared 1,000 work emails across providers" covers the method, the mistakes and why catch-all disagreement matters more than the winner. Leadsets publishes its benchmark method and does not promise 100% accuracy, as explained on the Leadsets data page.
How do I find companies that are hiring SDRs this week?
The blog post on hiring signals explains why hiring posts are a strong timing signal in B2B and how to pull them in one call. In Leadsets, scrape_jobs turns a careers page into open roles with titles and dates, and search_people then finds who runs sales there. See how the company and careers page scraper works.
Is email validation the same as email discovery?
No. The Leadsets blog treats them as two different jobs that often get sold as one: finding an address is not the same as checking it. Leadsets returns verified work emails from enrich_person and checks existing addresses with verify_email, using the waterfall described on the email verification page.
Where can I read about the free Claude skill for prospect research?
The post "A free Claude skill for B2B prospect research" covers what is in the skill, how to install it and how to fork it for your own ICP. The skill is part of a library of 50 free, MIT-licensed playbooks in the Leadsets skills library.
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